Merano Wine&Innovation
7 – 11 nov 2019
Hotel Therme Merano
Piazza Terme Thermenplatz 1
#mwf2019 #meranowinefestival
9 Nov 2019 18:00 – 19:00
CONNECTED REALITY
Il futuro della comunicazione, del marketing e della formazione è ora!
Die Zukunft von Kommunikation, Marketing und Training ist jetzt!
The future of communication, marketing and training is now!
Moderated by Umberto Gambino
Caposervizio Rai TG2
Talk by Christoph Ostler
Fondatore | Gründer | Founder
Connected Reality
Topics to be discussed
Introduzione della VR/AR
Best practice ed esempi di progetti di CR
Chi è CR e cosa stiamo facendo?
Cosa facciamo per il settore del vino?
Einführung Von Vr/Ar
Best Practice und Beispiele von CR-Projekten
Was ist CR und was tun wir?
Was können wir in der Weinindustrie realisieren?
Introduction of VR / AR
Best practice and samples of CR projects
Who is CR and what are we doing?
What is in for the wine industry?
7 Nov 2019 15:00 – 17:00
Talk by
Carlo Vischi & Andrea Casadei
H-FARM
Come la digital transformation sta impattando a tutti i livelli nell’agroalimentare oggi.
Auswirkungen der digitalen Transformation auf die heutige
Agrarwirtschaft.
The impact of digital transformation on agribusiness today.
Un racconto che ripercorre quello che sta accadendo nel mondo, a partire dai temi relativi al foodtech, ma soprattutto dell’E-Commerce, del social food, dei digital artisans e delle relazioni con i consumatori digitali e le tendenze attuali e future del settore AgriFood.
Das behandelnde Thema veranschaulicht, wie sich die digitale Transformation heute auf allen Ebenen der Agrarwirtschaft auswirkt. Eine Geschichte die nachzeichnet, was auf der Welt passiert, angefangen bei den Themen rund um die Lebensmitteltechnologie, aber vor allem über E-Commerce, Social Food, digitale Handwerker und die Beziehungen zu digitalen Verbrauchern und die aktuellen und zukünftigen Trends.
The topic illustrates the impact of the Digital
Transformation on all levels in agribusiness today. A story that traces what is happening around the world, starting from the themes related to foodtech, but above all about e-commerce, social food, digital artisans and
relations with digital consumers and current and future trends.
8 Nov 2019 16:00 – 17:00
Talk by
Dott. Roland Riesen
President
Dott. Julien Dumercq
Chief Editorial Project
OENO ONE
IVES: un modo innovativo di pubblicare nei settori della viticoltura e dell’enologia
Viticoltura in un clima che cambia:
esistono soluzioni
Brettanomyces bruxellensis:
lo stato attuale della situazione
Vitigni resistenti: cosa pensiamo a riguardo?
IVES: Eine innovative Art der Veröffentlichung in den Bereichen Weinbau und Önologie
Weinbau in einem sich wandelnden Klima: Lösungen existieren
Brettanomyces bruxellensis:
der aktuelle Stand der Dinge
Resistente Rebsorten: Was halten Sie von ihnen?
IVES: An innovative way of publishing in the fields of Viticulture and Enology
Viticulture in a changing climate: solutions exist
Brettanomyces bruxellensis: the current state of play
Resistant grape varieties: what to think about them?
10 Nov 2019 9:00 – 10:00
Talk by
Carlo Vischi & Andrea Casadei
HFARM
Dalla rintracciabilità alle nuove frontiere per
E-Commerce e commercio online del vino.
Von der Rückverfolgbarkeit bis zu den neuen Grenzen
im E-Commerce und Onlinehandel mit Wein.
From traceability to the new frontiers in E-Commerce
and online trade with wine.
11 Nov 2019 9:00 – 10:00
Talk by
Anna Giacon
HFARM
DIVA Project: finanziamenti smart per creare
digitech value nei settori agroalimentare,
forestale e ambientale
DIVA-Project: Smart Finanzierungen zur Gründung
von Digitech-Werten in der Land-, Agrar- und Forstwirtschaft sowie in der Ernährungswirtschaft und im
Umweltschutz.
DIVA project: smart financing to create digitech Value
in the sectors of agri-food, forestry and Environment.







